Sportradar Group AG SRAD ← Back to all reports

Sportradar Group AG

SRAD · Technology
B ★★★ Hold
Aug 7, 2026 · Score 77 · Type A — Value-style analysis Used for established, cash-generative companies — weighs earnings power, valuation against the company's own history and peers, and margin of safety. Full methodology →
Current PriceThe market price around the time this report was written — not a live quote. The market has moved since; check a current price before acting.Methodology → $12.70
Buy ZoneThe large figure is the midpoint of the suggested buy range shown in parentheses. $11.00 ($10.50–$11.50)
Price TargetOur estimated fair value. For richly valued stocks it can sit below the current price — see Methodology.Methodology → $18.68
Expected Return
  • Target relative to the Current Price ((Target − Current) ÷ Current). Since that price is from the report date, your actual return will differ.
  • A negative figure isn't an error. For richly valued stocks, the fair-value target can sit below the current price, so the return reads negative. The grade reflects company quality; this figure reflects today's entry valuation.
Methodology →
+47.1%

Type A - Sportradar Group AG (SRAD) 20260807 Stock Analysis

📅 Sportradar Key Upcoming Events

🏢 Step 1: Sportradar Company Overview & Business Model

Q1-A1. What is Sportradar?

Q1-A2. How Does Sportradar Make Money?

Q1-A3. Sportradar’s Revenue Segments & Core Income Sources

Q1-A4. Who Are Sportradar’s Competitors?

Q1-A5. Sportradar Key Events: Past 12 Months

Q1-A6. Step 1 Key Takeaways

🏰 Step 2: Sportradar’s Economic Moat, Growth & Capital Allocation

Q2-A1. Does Sportradar Have a Durable Economic Moat?

Q2-A2. Is Sportradar’s Growth Sustainable?

Q2-A3. How Does Sportradar Allocate Capital & Return Cash?

Q2-A4. Step 2 Key Takeaways

💰 Step 3: Is Sportradar Profitable? Financial Health Analysis

Q3-A2. How Profitable Is Sportradar? (Margins & ROIC)

Q3-A3. What Drives Sportradar’s Returns? (ROIC Breakdown)

Q3-A4. Are Sportradar’s Earnings High Quality?

Q3-A5. Is Sportradar’s Balance Sheet Healthy? (Debt & Leverage)

Q3-A6. Step 3 Key Takeaways

🔎 Step 4: Sportradar Forensic Accounting & Dilution Review

Q4-A1. Does Sportradar Have Accounting Red Flags?

Q4-A2. Is Sportradar Overspending? (Capex & Capital Cycle)

Q4-A3. How Sound Is Sportradar’s Cash Flow?

Q4-A4. Is Sportradar Diluting Shareholders?

Q4-A5. Data Integrity Check

Q4-A6. Step 4 Key Takeaways

👔 Step 5: Sportradar Management & Shareholder Alignment

Q5-A1. Can You Trust Sportradar’s Management? (Guidance Track Record)

Q5-A2. What Are Sportradar Insiders Doing?

Q5-A3. Is Sportradar’s Management Aligned With Shareholders?

Q5-A4. Step 5 Key Takeaways

⛵ Step 6: Sportradar Market Flow & Sentiment

Q6-A1. Analyst Consensus vs Sportradar Guidance

Q6-A2. What Is Sportradar’s Short Interest?

Q6-A3. Step 6 Key Takeaways

🚀 Step 7: Sportradar Catalysts & Price Triggers

Q7-A1. What Could Move Sportradar Stock? (Top 3 Catalysts)

Q7-A2. Sportradar’s Earnings Revision Trend

Q7-A3. Step 7 Key Takeaways

⚖️ Step 8: Is Sportradar Fairly Valued? Valuation Analysis

Q8-A1. Sportradar’s Key Valuation Multiples (P/E, EV/EBITDA)

Q8-A2. Sportradar vs Peers: Valuation Comparison

Q8-A3. Is Sportradar Cheap or Expensive vs Its History?

Q8-A4. What Growth Is Priced Into Sportradar? (Reverse DCF)

Q8-A4-1. What Growth Hurdle Does the Market Demand From Sportradar? (Reverse DCF Alternative)

Q8-A5. Valuation Cross-Check

Q8-A6. Sportradar’s Hidden Asset & Stake Valuation

Q8-A7. Final Valuation Adjustment

Q8-A8. Valuation Adjustment Score Calculation

💀 Step 9: What Are the Risks of Sportradar? Fatal Risks & Pre-Mortem

Q9-A1. What Are the Biggest Risks to Sportradar?

Q9-A2. How Sensitive Is Sportradar to the Economy?

Q9-A3. Sportradar Pre-Mortem: What Could Go Wrong?

Q9-A4. Risk Adjustment Score

🎯 Step 10: Sportradar Final Verdict: Score & Rating

Q10-A1. Investment Score & Rating

Q10-A2. Should You Buy Sportradar? (Recommendation)

Q10-A3. Investment Thesis in One Line

Q10-A4. Sportradar’s Price Trend & Key Drivers

Q10-A5. Action Plan

🕵️‍♂️ Deep Dive Analysis

Q1: Is Sportradar’s Exposure to Unlicensed Operators Its Biggest Weakness?

Q2: Can Sportradar’s 42x Forward P/E Be Justified by the Global Sports Betting Boom?

Q3: Will the Kalshi Partnership Successfully Offset U.S. Market Softness?

Q4: Does the CEO’s $10 Million Insider Purchase Signal a Bottom for Sportradar?

Q5: Can Sportradar Defend Its Margins Against Surging Data Rights Costs?

Q6: How Devastating Is the Flattening of the U.S. Sports Betting Market to Sportradar?

Q7: Is the Acquisition of IMG ARENA a Game Changer for Sportradar?

Q8: Does Sportradar’s Zero-Debt Balance Sheet Provide a Decisive Competitive Advantage?

Q9: Will Global Sportsbooks Attempt to Bypass Sportradar Entirely?

Q10: Is the $1 Billion Share Repurchase Program the Ultimate Catalyst for Sportradar?

Rating History

Rating History shows the Rating assigned on each report date. We leave scores out of the timeline because reports from different periods may follow different rating scales. The score remains visible in each report that is still available.

  1. 2026-07 B
  2. 2026-08 B